If you blog regularly, no doubt you will have come across a ‘linky’: a collection of blog posts on a particular theme, hosted by one or more bloggers. And, if you’ve been blogging for a while you might even be interested in setting up a linky of your own.
Why start a linky?
If you’re keen to develop an online community around a specific subject, a linky is a good way to start. I set up my own, #CulturedKids (which I now co-host with Catherine’s Cultural Wednesdays) because I wanted to bring together people from around the world who post about museums, galleries, theatre and historical places, all of which I enjoy reading and writing about.
Linkies are also a good way to raise the profile of your blog, and boost your stats by creating some nice backlinks to your website.
My niche is family travel. Travel-based linkies are becoming increasingly popular, with link-ups like #Citytripping (hosted by Cathy and Elizabeth) and #FarawayFiles (hosted by Katy, Clare and Erin) sometimes featuring as many as 40+ posts. Ting, of My Travel Monkey, together with Allane of Packing My Suitcase set up the similarly successful #MondayEscapes. Ting said
“When I ran Monday Escapes it gave me the opportunity to read so many articles that I would not have found independently.However, be prepared to put aside a big chunk of your time – commenting and social media sharing on each participant can become a chore. My advice is, share with someone else, or run one every so often rather than weekly.”
How to do it
“We set up #UKexplore back in April this year. Both Rachel and I had been working with the National Trust on different projects, and we asked them if they might like to sponsor our new idea, giving away National Trust family passes each month to winners of the Instagram linky. Excitingly, they agreed. Since last April we have had over 14.5K photos tagged with the hashtag #UKexplore.
The hardest things are keeping up with the number of photos tagged, as we ‘like’ them all; and actually choosing a winner every month. It has been far more popular than we thought it would, and the quality of the photos is superb.”
Have you set up a linky? What do you think of them?
A version of this post originally appeared on the Trips100 site. I decided to re-post it here, to mark the happy occasion of Catherine’s Cultural Wednesdays joining me on #CulturedKids.